IAMAI along with some of the expert professionals(pinstorm, communicate 2 etc) has started first ever course of teaching SEM to some beginners and some of those who have basic understanding. Today 14th July was the first session of our course. We are batch of 8 guys who are very keen to understand this medium...
The Session was of a great help as veterans from the industry Mahesh and Vivek told us the need of the hour and how important is SEM not for a advertisers/publisher but also how you can target your target audience. To be precise- "Precision Marketing".
Hope the coming sessions will be more exciting...
cheers
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